ROGER FIGUERAS XUFRÉ

Designer

A walk in the mountains, a gesture from his son, an emotion... The spark radiates in the emotions, but it is during the hours of dedication that the process is generated. There is no inspiration without effort, nor project without craft.

At ARIOR, the designer is Roger Figueras i Xufré. Versatile and passionate person who enjoys his work and, by extension, his life. His training covers fields as diverse as teaching, dance, yoga, basketball, engraving, painting, wax modeling and 3D.
He is a great admirer of Nature, its imperfect beauty and simple splendor. He lets everything flow, as he would in dance, trying to maintain the concentration that allows him to reach that state that transports him to the mental stillness that is essential in the creative process, the very act of designing.
This concept is integrated into his day to day. A walk in the mountains, a gesture from her son, an emotion... The spark radiates in the emotions, but it is during the hours of dedication that the process is generated. There is no inspiration without effort, nor project without craft.
To design a jewel, a successful stroke is not enough, a command of the technique is necessary to ensure the viability of the project and the courage to risk the success or failure of the final result.

The goal to be achieved is quite ambitious. Each and every one of the pieces is intended to stand as a piece of jewellery by itself— an artistic representation with an intrinsic value to it. It is cataloguing that has nothing to do with the condition of the materials or the possible use of precious gems, pearls or diamonds. Simply put, the piece—whether stripped of ornament or not—is created to become a work of art.
It goes without saying that Roger is not the only one responsible for the creative process. The responsibility for the initial design rests on him, but there’s a team that works with him on every project. He has breathed new life into the company and brought a more participatory work system into it, inspiring a strong commitment from this workgroup which, over the years, has evolved into the current team and is the secret to the company’s success. This collaboration flows naturally thanks to the cohesiveness achieved by the group throughout the years. They have learned the value of teamwork and have found their own ways to grow on a personal level within the company, making the most of individual strengths to turn this ambitious common project into a reality. By applying the values of camaraderie inherent in team sports and promoting the fraternity inherent in a universal community, they have achieved a level of connection found only in the very best dance companies.
It is upon this solid foundation that they will continue to build the ARIOR brand as they have done so up until now: researching and experimenting with different materials and textures, playing with colours and shapes and enjoying the creative process that ends with the creation of pieces of jewellery of great beauty and the utmost quality.
Each piece of ARIOR jewellery has its own clearly recognisable identity. A unique personality that is the result of the combination of constant innovation and the traditions of ancient art.